McDonald's Goes All-In on Football Fandom for 2026 World Cup

As the FIFA World Cup 2026 approaches, McDonald's is rolling out an ambitious activation to tap into the global football fervor. The fast-food giant plans to transform its restaurants into fan hubs during both the group stage and knockout rounds, featuring special menu items and interactive experiences. Fans can expect exclusive merchandise linked to star players like Lionel Messi and rising talents from the United States men's national team. With fixtures set across North America, McDonald's a...