World Cup Fever Boosts China's Summer Travel Market

The 2026 FIFA World Cup is sending shockwaves through China's summer travel industry, with bookings surging as fans plan their trips to the tournament. Airlines and travel agencies report a spike in demand for flights and packages to host cities, particularly among younger demographics eager to watch their favorite stars in action. The group stage fixtures and knockout rounds are expected to draw record numbers of Chinese tourists, with many extending their stays to explore local attractions. M...